'Goa hotels cheap' & 'Delhi-Mumbai flight': Indians have found a new way to make travel plans

Voice interactions are beginning to change how Indians search and plan travel, with users speaking longer, more detailed queries than they type, according to a report released Monday by MakeMyTrip based on data from its Gen-AI trip planning assistant, Myra.

Myra currently handles more than 50,000 conversations daily, and early usage trends show that voice is enabling a more contextual and language-inclusive way for users to discover travel options.

The contrast between text and voice queries is already visible. Most typed searches remain short and keyword-driven, averaging three to four words, such as “Goa hotels cheap” or “Delhi Mumbai flight.” Voice queries, however, are far more descriptive, with 23% exceeding 11 words, compared with just 7% of text searches.


Users speaking to the assistant tend to include multiple constraints such as budget, amenities, travel dates and group size in a single request. Examples include queries like “Show me affordable hotels in North Goa near the beach with a pool” or “2 adults and one kid, 3 nights from 14 January, budget under ₹15,000 per night.”

Date-related searches are particularly prominent in voice interactions, appearing 3.3 times more frequently than in text queries, while informational queries — where users seek guidance rather than a direct booking — are 2.7 times higher on voice.

The data also highlights how voice search is expanding access for users across India who prefer local languages. While English dominates text queries, voice searches are far more linguistically diverse. For instance, voice queries outnumber text queries by 46:1 in Malayalam, 36:1 in Tamil, and 32:1 in Telugu.

“What we are beginning to see through Myra is encouraging. Voice is starting to give a new set of users, those who are most comfortable in their own language, a more natural way to search and plan travel,” said Rajesh Magow, Co-founder and Group CEO, MakeMyTrip. “For someone in Kochi or Coimbatore who thinks in Malayalam or Tamil, being able to simply speak their requirements, rather than type them in English, changes the experience meaningfully.”

The report also found that premium and elite travellers tend to use even longer voice queries, often combining several conditions in a single request, such as star rating, amenities, group size and budget.