From Kyiv to Croatia, Indians set to beat the summer heat with offbeat trips
Travellers are willing to explore new destinations and spend more time at a place to experience the local culture and cuisine
While bookings for overseas travel this summer have gone up by 30-50% from last year, Indians are also looking beyond the usual pit stops of London, Dubai, Singapore and Bangkok, travel portals said. The surge in interest for unusual destinations led travel operator Cox & Kings to launch new itineraries such as ‘Castles of Croatia’, ‘Marvels of Kyiv’, which is all about experiencing Ukraine, and ‘Baltic Capitals’—a seven-night holiday covering Poland, Latvia, Estonia, Finland and Lithuania.
“This year, we see a trend where Indians are spending more time at a destination in order to soak in the local culture and experience the local cuisine,” said Karan Anand, head of relationships at Cox & Kings. “Apart from sightseeing, travellers are seeking immersive experiences like wandering through the fanciest shopping street in Zurich —Bahnhofstrasse — to visiting a malt whisky distillery in Edinburgh to know how Scotland’s national drink has been made since 1840.”
Destinations like Astana, the capital of Kazakhstan that stands out for its contrasting architecture amid the vast open steppe; Lombok, an Indonesian island east of Bali, and Mykonos in Greece are some of the most popular ones on MakeMyTrip this summer.
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High on the list of Indian vacationers is information on local activities that they can engage in on arrival to make the most of their holidays, said Balu Ramachandran, head of air and distribution at Cleartrip. Offers on Cleartrip, which is seeing growing interest for cities such as Guangzhou, China’s third-biggest city, and Istanbul, now cater to the entire travel cycle and go beyond flights and accommodation, Ramachandran said.
Bookings for Toronto, Denpasar in Bali, Colombo and Phuket have registered an over 150% uptick on Cleartrip from last summer.
“We are seeing a lot more queries for smaller destinations in Europe like Prague, Budapest and the Nordic countries. There is a decent traction for Russia as well,” said Sharat Dhall, COO (B2C) at Yatra.com.
Varun Gupta, COO of Goomo, said the portal has seen an increase in new destinations and experiential holidays to Scandinavia, Iceland and Vietnam.
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