Cox & Kings, Ezeego1.com enter into alliance with G Adventures

MUMBAI: Travel company Cox & Kings today announced that along with online travel site Ezeego1.com it has formed a marketing alliance with Canada-based G Adventures to offer safe and reliable adventure travel products for Indian travellers.


"We sell experiences that reinforce your love for travel. We saw an opportunity to whet India's appetite for adventure and make them feel as passionately about travel and sustainability as we do.

"We could not have found a better partner than G Adventures to bring this revolution to India," Cox & Kings Head-Relationships, Karan Anand told reporters here.

This alliance will give Cox & Kings great mileage and global exposure, he added.

Ezeego1.com COO Neelu Singh said, "Innovation has become the buzzword today. We are at the helm of a digital euphoria wherein travellers are adventurous, responsible and tech savvy. We are excited to start a revolutionary travel experience for all our customers with all our combined strengths."

G Adventures is an adventure travel pioneer offering the widest selection of affordable small group tours, safaris and expeditions to more than 100 countries on all continents.

"India is an exciting and dynamic market with huge potential for G Adventures. It's experiencing rapid growth in terms of outbound tourism and with global demand for adventure travel also continuing to grow, now is the perfect time to introduce it as a new way to see the world," G Adventures Founder Bruce Poon Tip said.