Rasna to launch two new products for summer
Fruit drink concentrate maker Rasna today said it will launch two new products for the summer season by this month-end.
By PTI |
New Delhi: Fruit drink concentrate maker Rasna today said it will launch two new products for the summer season by this month-end.
"By the end of March we will launch two new products for the summers," Rasna Pvt Ltd Chairman and Managing Director Piruz Khambatta told PTI.
"We would have launched them earlier, but due to the extended winter this year we had to postpone it by 15-20 days," Khambatta added.
Khambatta refused to share more details on the products. Primarily known as a beverage maker, Rasna also makes fruit jams, fruit cordial, tea, pickles, chutneys, pre-cooked ready to eat curries and snacks, which are primarily exported to Middle East, US, East and South Africa among other countries.
The company's majority of sales in India come from ready-to-drink beverage mixes.
"By the end of March we will launch two new products for the summers," Rasna Pvt Ltd Chairman and Managing Director Piruz Khambatta told PTI.
"We would have launched them earlier, but due to the extended winter this year we had to postpone it by 15-20 days," Khambatta added.
Khambatta refused to share more details on the products. Primarily known as a beverage maker, Rasna also makes fruit jams, fruit cordial, tea, pickles, chutneys, pre-cooked ready to eat curries and snacks, which are primarily exported to Middle East, US, East and South Africa among other countries.
The company's majority of sales in India come from ready-to-drink beverage mixes.
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