Infibeam launches UAE retailers Jumbo and Axiom into e-tailing bandwagon

Ahmedabad: At the Mecca of retail in the Middle East, Indian ecommerce firm Infibeam is enabling retail giants get aboard the web world for business. Although a $41-billion market, UAE was almost zilch on e-retailing ($2.5 billion) when Infibeam took charge. And now, it has powered two of the biggest electronic retailers, Jumbo and Axiom, through its platform recently.

"UAE in 2014 is where India was in 2008 in terms of e-retailing. Having done our homework in India, we are keen to make digital journey of the local brands and retailers faster," says Manu Midha, VP - planning and strategy, Infibeam, who is set to get online yet another electronic giant "very soon".