Future Group sign joint venture agreement with Swiss firm Mibelle

The first products under the Swiss-Indian label, to be manufactured in Switzerland and at the local factories in India, should be available from early 2016.

NEW DELHI: Future Group has signed a joint venture agreement with Swiss personal care products maker Mibelle AG to develop and sell a range of consumer products exclusively for India.

The first products under the Swiss-Indian label, to be manufactured in Switzerland and at the local factories in India, should be available from early 2016, officials said.

The joint venture with Future Consumer Enterprise marks Mibelle’s entry in the Indian market.

"This is one more step in setting up the Mibelle Group as an international operator. We will learn many new things because we are moving in a completely new cultural circle," Luigi Pedrocchi, CEO of the Swiss firm, said.

Mibelle, owned by the UK-based Migros Group, generates sales of approximately Euros 381 million, or about Rs 2,750 crore, a year.
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