Big Bazaar aims for over Rs 210 cr sales from R-Day sale offer

MUMBAI: Big Bazaar, the largest chain of hypermarkets under the Kishore Biyani-led Future Group umbrella, is eyeing a 25-30 per cent rise in sales during a special sale offer it plans to hold between January 23-26.

Big Bazaar will be holding its special Republic Day offer of 'Sabse Saste 4 Din' from January 23 to 26, 2010, at its all 120 Big Bazaar pan-India.

"This year, we are expecting 25-30 per cent growth in sales during this four-day Republic Day event compared to last year. Even a 25 per cent growth will net us Rs 210 crore," Future Group's Director & CEO, Rakesh Biyani, told PTI here.

In order to provide the best shopping deals and savings to consumers, Big Bazaar is all set to make this year's Republic Day week-end shopping "truly memorable with best deals and mega offers leading to great savings (for customers)," Biyani said.