BANGALORE: Ginger Hotels, GenNext Smart Basics hotels from Indian Hotels Company Limited (IHCL), on Thursday inked a partnership with Cafe Coffee Day.
Launching this month, Ginger Hotel in Bangalore will now feature a Cafe Coffee Day outlet which will be accessible to all and not just the hotel guests.
In the first phase of this partnership, Cafe Coffee Day outlets will be opened in Bangalore, Thiruvananthapuram and soon-to-be-launched hotel in Nasik. Phase Two will see a rollout across other key Ginger hotels across the country. The Cafe Coffee Day outlets will range from 200-600 sqft.
Announcing this initiative from Ginger Hotels, Prabhat Pani, CEO Roots Corporation Ltd (a wholly owned subsidiary of IHCL which operates Ginger) said "the new offering will excite the new age traveller with the ease, affordability and opportunity it presents."
Smart Basics- GenNext category of hotels- signifies simplicity, convenience, informality, style, warmth, modernity and affordability, the release said.