WPP arm eyes PR firm Perfect Relations

NEW DELHI: Martin Sorrell-led WPP-subsidiary, Hill & Knowlton is understood to be acquiring image and public affairs consultancy Perfect Relations. The 10-year-old Indian PR firm has been in talks with several global potential buyers for some time now. When contacted PR’s promoter & CEO, Bobby Kewalramani denied any such deal has been signed.

“All the leading PR groups of the world have been chasing us and we are in talks with a few companies, but nothing has consummated so far,” he told ET. However, industry sources confirm the deal is through and the announcement will be made in a few weeks from now.

Perfect Relations had short-listed some four buyers and was in serious talks with them for the last few months. The New York-headquartered, Hill & Knowlton which was the front-runner in the race. Perfect Relations is one of the earliest firms in PR domain. It has over 300 employees spread across India.