Manipal Education ropes in O&M for advertising
The Manipal Group has announced the appointment of Ogilvy & Mather (O&M) as the advertising agency for Manipal Education after a multi-agency pitch. “We are delighted to be given an opportunity to work with Manipal.
By Malika Rodrigues, TNN |
MUMBAI: The Manipal Group has announced the appointment of Ogilvy & Mather (O&M) as the advertising agency for Manipal Education after a multi-agency pitch. “We are delighted to be given an opportunity to work with Manipal.
We look forward to creating some benchmark advertising in the field of education,” said Prateek Srivastava, group president (south) – O&M.
The size of the business is expected to be considerable. The field of education is rapidly evolving, and Manipal being a major player, is in the best position to tap into new and emerging opportunities in this field.
“We believe in the concept of life-long learning. In the immediate future, we'd like to bring our commitment to high quality education to an increasing ambit, including vocational education. In O&M, we believe we have found a partner who will help us realise that goal," said Anand Sudarshan, group president – Manipal Education.
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