Sony Pictures partners with INOX, PVR and Cinépolis to showcase UEFA Super Cup 2019 match live in theatres

MUMBAI: Sony Pictures Sports Network (SPSN), the broadcast rights holder of the UEFA events in the Indian sub-continent, will organize special screenings for the upcoming UEFA Super Cup on August 14th in association with leading multiplexes, INOX Leisure, PVR Cinemas and Cinépolis.

In a first of its kind collaboration with three leading multiplexes across India, SPSN will screen UEFA Super Cup Finals at various multiplexes in 10 cities across the country - Mumbai, Delhi, Pune, Kolkata, Bangalore, Goa, Jaipur, Guwahati, Bhubaneshwar and Ahmedabad.

“Cinema screenings offer a unique opportunity for us to provide football fans a stadium like atmosphere and we are curating an immersive experience for one of the most coveted UEFA trophies, the UEFA Super Cup,” said Neville Bastawalla, Head - Marketing & On-Air Promotions, Sports Channels at Sony Pictures Networks India.


He added that the idea was to take the sport to the audience and providing an unforgettable experience in social environment with their families and friends.

UEFA Super Cup final will see Liverpool and Chelsea battle it out for one of the most coveted trophies under the UEFA banner. This is the first time in the history of the UEFA Super Cup that two English heavyweights will face each other in the finals for the title at the BJK Vodafone Park in Istanbul.

The 2019 UEFA Super Cup will be the 44th edition of the UEFA Super Cup, an annual football match organised by UEFA and contested by the reigning champions of the two premium European club tournaments, the UEFA Champions League and the UEFA Europa League.