Virgin Group for expanding FM radio operations
Virgin Group, which operates Fever 104 FM along with HT Media in Delhi, Mumbai and Bangalore, is looking to expand its FM radio services to other regions in the country.
By PTI |
NEW DELHI: Virgin Group, which operates Fever 104 FM along with HT Media in Delhi, Mumbai and Bangalore, is looking to expand its FM radio services to other regions in the country.
"In partnership with HT media, we are committed to open more stations in India. We are planning to roll out our services in all major cities in the country in the next three four years," Virgin Group's Founder and Chairman Richard Branson told reporters here today.
The government had last year auctioned 76 FM radio frequencies spread across 21 cities as part of the second round of roll out of FM radio. In the first round, only 20 stations became operational.
Virgin Group had entered into FM radio segment with the launch of Fever 104 FM in partnership with its Indian partner in October last year.
"Virgin Radio has brought comprehensive technical expertise to this venture, and HT Media provides the understanding of the local market," HT Media CEO Rajiv Verma said.
Virgin is also eyeing the domestic aviation segment and is waiting for the relaxation in rules by the Indian government.
"Presently rules prevent us from operating in the country but if the Indian Government ever decides to relax rules and open aviation segment, we will be definitely interested in that," Branson said.
"In partnership with HT media, we are committed to open more stations in India. We are planning to roll out our services in all major cities in the country in the next three four years," Virgin Group's Founder and Chairman Richard Branson told reporters here today.
The government had last year auctioned 76 FM radio frequencies spread across 21 cities as part of the second round of roll out of FM radio. In the first round, only 20 stations became operational.
Virgin Group had entered into FM radio segment with the launch of Fever 104 FM in partnership with its Indian partner in October last year.
"Virgin Radio has brought comprehensive technical expertise to this venture, and HT Media provides the understanding of the local market," HT Media CEO Rajiv Verma said.
Virgin is also eyeing the domestic aviation segment and is waiting for the relaxation in rules by the Indian government.
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"Presently rules prevent us from operating in the country but if the Indian Government ever decides to relax rules and open aviation segment, we will be definitely interested in that," Branson said.
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