Cellcast launches Sumo.TV in India
Sumo.TV invites individuals to share their personal or creative videos that could be featured on prime time television.
By TNN |
MUMBAI: Cellcast Interactive India, an interactive content provider has launched Sumo.TV, an end-to-end user-generated content (UGC) solution for broadcasters.
Sumo.TV invites individuals to share their personal or creative videos that could be featured on prime time television.
Sumo.TV, which has been launched in the UK and China, offers new ways of making money from personal content and new ways of expressing themselves and making friends. In the UK, the Sumo.TV website has an average of 80,000 visitors
per day.
“India is experiencing a dynamic phase in media technology convergence and Sumo.TV will help us derive benefits over a long period,” said Pankaj Thakar, CEO, Cellcast Interactive India. All videos submitted to the website or via mobile phone are selected by a trained staff and broadcast on Sumo.TV channels and programmes.
Broadcasters who license Sumo.TV have access to all the components of UGC programming including original user-generated content, UGC-oriented interactive TV formats, 3D video jukebox, content management system and production tools, among other features.
Sumo.TV invites individuals to share their personal or creative videos that could be featured on prime time television.
Sumo.TV, which has been launched in the UK and China, offers new ways of making money from personal content and new ways of expressing themselves and making friends. In the UK, the Sumo.TV website has an average of 80,000 visitors
per day.
“India is experiencing a dynamic phase in media technology convergence and Sumo.TV will help us derive benefits over a long period,” said Pankaj Thakar, CEO, Cellcast Interactive India. All videos submitted to the website or via mobile phone are selected by a trained staff and broadcast on Sumo.TV channels and programmes.
Broadcasters who license Sumo.TV have access to all the components of UGC programming including original user-generated content, UGC-oriented interactive TV formats, 3D video jukebox, content management system and production tools, among other features.
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