Reliance Cement launched in Bihar

KOLKATA: Reliance Infrastructure subsidiary Reliance Cement on Monday announced its foray into the Bihar market with its product. The company decided to enter Bihar as it is one of the most promising cement markets in India.

Commenting on the development, Reliance Cement CMO Atul Desai said in a statement, "Bihar is among the largest cement consuming states in India with total consumption of around 14 million tonne per annum."

The cement market in Bihar is expected to grow at 9 % over the next few years. The increasing industrial activity due to real-estate boom and other infrastructure developments will drive this growth. Reliance Cement is well positioned to serve the potential cement market in Bihar, the company's media statement stated.

Reliance Cement currently sells cement in Maharashtra, Uttar Pradesh, Madhya Pradesh, West Bengal and Jharkhand. It has also started exporting clinkers to neighbouring country, Nepal.

The company plans to launch its innovative customer initiative "On-site Expert Service" in Bihar also - which provides an array of services including expert engineer's advice to on-site concrete testing services. The company will also supply different types of cement - OPC, PPC and PSC - in Bihar as per the local demand.

Reliance Cement has a total installed production capacity of 5.8 million tonne per annum. The company is also developing a five mtpa greenfield project in Maharashtra.