Yum! Restaurants increases pan pizza size by up to 23%

NEW DELHI: Yum! Restaurants India has increased size of all its pan pizzas by up to 23 per cent while keeping the prices at the same level.

Yum! Restaurants, which owns Pizza Hut, also invested Rs 10 crore across various touch points to factor in the size change of its pizzas, the company said in a statement.

Commenting on the move by the company, Yum! Restaurants India CMO and Pizza Hut India Brand General Manager Sandeep Kataria said: "The sluggish economy weighs on consumers at every level. We are leaving no stone unturned to cushion the effect of that on our consumers by offering the best pizza at the best value."