India's chocolate sale crosses Rs 10,000 crore

On a per capita basis, Indians consumed roughly 117 gm of chocolate a year, the least among emerging markets.

By ET Bureau | Feb 16, 2015, 04.00 AM IST

India's chocolate sales crossed Rs 10,000 crore in 2014, up 24% from a year earlier, according to Euromonitor. On a per capita basis, Indians consumed roughly 117 gm of chocolate a year, the least among emerging markets. However, the sheer size of the market makes India a profitable proposition. Mondelez India, formerly Cadbury India, leads the market with 55.5% share in value terms, with five of its brands among India's top 10. Here's a look...