Gadre Marine names chef Vikas Khanna as brand ambassador

NEW DELHI: Seafood producer Gadre Marine Exports announced Thursday that it has signed on chef Vikas Khanna as face of its brand.

Gadre Marine Export, a processing and packaging unit of frozen marine products such as shrimps, squids, cuttlefish and other fin-fish, claims it is now the third largest Surimi manufacturer in the world.

The brand is set to launch its new campaign – "what the fish" for packaged frozen foods with Khanna, the statement said. “With this association, the brand aims to change the perception about frozen seafood in India and create more awareness about its specialties,” a company statement said.