Coca-Cola eyes buyouts to boost revenues
Coca-cola, the world’s biggest drinks maker, is seeking more acquisition opportunities in the fast-growing soft drinks market to expand its revenue sources, the company’s CEO-in-waiting said on Tuesday.
���You will see us grow organically as well as through targeted acquisitions,��� said Coca-Cola chief operating officer Muhtar Kent, who is due to become chief executive officer on July 1. Kent told reporters at the Foreign Correspondents��� Club of Japan that such acquisitions would not be large, and the company was looking from country to country for opportunities, though he didn���t specify where.
Coca-Cola, whose rivals include PepsiCo and Dr Pepper Snapple Group, has benefited from its recent acquisition of FUZE teas and Glaceau vitaminwater, which have helped boost the company���s sales. The Atlanta-based company, which gets 78% of its sales abroad, also bought Russian juice maker Multon in 2005 for $500 million.
���There is no better industry, truly we believe, to be in than the non-alcohol beverage business,��� said Kent.
He added that the soft drinks market was growing faster than most other categories of consumer products such as cosmetics, toiletries and beers. ���We see huge opportunities in every category (of soft drinks),��� he said.
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