Al Kabeer plans meat processing plant in Saudi Arabia
India's Al Kabeer group, a pioneer in frozen and processed foods, has announced plans to establish a processing plant in Saudi Arabia.
By PTI |
DUBAI: India's Al Kabeer group, a pioneer in frozen and processed foods, has announced plans to establish a processing plant in Saudi Arabia.
"Our plan for Saudi operations is due to growing demand for our products in the Kingdom and elsewhere in the region," Ghulam Muhammad Shaikh, managing director of Al Kabeer Exports Ltd., said in Jeddah yesterday.
The project will be company's sixth plant, which is already running four processing plants in Hyderabad, Mumbai, Sharjah and the UK, he added.
Al-Kabeer's fifth processing plant is due to commence operations in Dubai in November.
Shaikh said regular studies, research and focus groups were organised to get a better understanding of the target Saudi population.
Although famous for mutton cubes, Al Kabeer has also launched and marketed seafood, chicken, beef and vegetarian products.
The Sharjah plant was set up in 1982 and averages a production of over 850-900 tonnes per month.
According to Altaf G Shaikh, director of Al Kabeer operations in Dubai, demand for processed foods is showing strong growth not only in the Middleast but also across the world.
Founded in 1974, the group has evolved into a multiproduct business with offices, processing units and cold storages located in over 15 countries.
"Our plan for Saudi operations is due to growing demand for our products in the Kingdom and elsewhere in the region," Ghulam Muhammad Shaikh, managing director of Al Kabeer Exports Ltd., said in Jeddah yesterday.
The project will be company's sixth plant, which is already running four processing plants in Hyderabad, Mumbai, Sharjah and the UK, he added.
Al-Kabeer's fifth processing plant is due to commence operations in Dubai in November.
Shaikh said regular studies, research and focus groups were organised to get a better understanding of the target Saudi population.
Although famous for mutton cubes, Al Kabeer has also launched and marketed seafood, chicken, beef and vegetarian products.
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"Al Kabeer products have not only become popular among the Saudis, but also with major catering companies," Zaid Muhammad Al-Shabibi, chairman of Al-Jufailah Corporation, the sole agent for the group's products in the Kingdom, was quoted as saying by the Arab News. The Sharjah plant was set up in 1982 and averages a production of over 850-900 tonnes per month.
According to Altaf G Shaikh, director of Al Kabeer operations in Dubai, demand for processed foods is showing strong growth not only in the Middleast but also across the world.
Founded in 1974, the group has evolved into a multiproduct business with offices, processing units and cold storages located in over 15 countries.
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