Wipro to relaunch Santoor with Saif Ali Khan
Wipro would soon relaunch its Santoor brand of bath-soaps with film stars Saif Ali Khan and Madhavan as brand ambassadors in north and south regions respectively.
President of Wipro Consumer Care and Lighting (WCCL) Vineet Agrawal said the aim was to take the brand to the "next level".
He said WCCL recorded revenues of Rs 203 crore in the second quarter ended September 30, showing a growth of 41 per cent year-on-year and profit before interest and tax of Rs 24.6 crore, a growth of 26 per cent.
Wipro had recently launched several products under the popular Santoor brand, including talcum powder, face wash and hand wash, Agrawal said.
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