Saudi firm eyes Indian baby care mkt
Saudi Arabia-based Al Batterjee Group plans to set up a manufacturing plant for baby care products in India and is targeting a turnover of Rs 20 crore in the first year of operations in the country.
By PTI |
KOCHI: Saudi Arabia-based Al Batterjee Group plans to set up a manufacturing plant for baby care products in India and is targeting a turnover of Rs 20 crore in the first year of operations in the country.
Company's Managing Director Sohail Fayyad told a press meet here that the manufacturing facility would be established soon, but declined to specify the investment figure and location of the proposed unit.
"We are exploring several possibilities," he said. He said the company was focussing on India as major outlet for the 'Nunu' brand of baby care products. It had tied up with Kerala-based Valy group for marketing of products, which are sold in over 37 countries, he said.
The products would include baby shampoo, powder, soap, lotions, oil and baby wipes.
Jose Valy of the Valy group said the products were being launched in Kerala first as several Keralites in the Gulf were aware of the brand.
The Saudi Arabia-based diversified group, with an annual turnover of $ 200 million, already has an understanding with Liyod Steel India for manufacturing of various steel products. The $ 80 million venture is expected to bring the group to the forefront of the Saudi steel industry, Fayyad said.
The group has also signed an MoU with Mumbai-based Unitech Group for providing logistics operations in Saudi Arabia. The project, which is expected to have an investment of $ 50 million, plans to introduce 200 trucks initially and then scale up the operation.
Company's Managing Director Sohail Fayyad told a press meet here that the manufacturing facility would be established soon, but declined to specify the investment figure and location of the proposed unit.
"We are exploring several possibilities," he said. He said the company was focussing on India as major outlet for the 'Nunu' brand of baby care products. It had tied up with Kerala-based Valy group for marketing of products, which are sold in over 37 countries, he said.
The products would include baby shampoo, powder, soap, lotions, oil and baby wipes.
Jose Valy of the Valy group said the products were being launched in Kerala first as several Keralites in the Gulf were aware of the brand.
The Saudi Arabia-based diversified group, with an annual turnover of $ 200 million, already has an understanding with Liyod Steel India for manufacturing of various steel products. The $ 80 million venture is expected to bring the group to the forefront of the Saudi steel industry, Fayyad said.
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The group has also signed an MoU with Mumbai-based Unitech Group for providing logistics operations in Saudi Arabia. The project, which is expected to have an investment of $ 50 million, plans to introduce 200 trucks initially and then scale up the operation.
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