Citizen Watches appoints Kevin Pietersen as brand ambassador

NEW DELHI: Citizen Watches India today said the company has appointed England cricket player Kevin Pietersen as its brand ambassador.

"We are delighted to have Kevin Pietersen as Citizen's brand ambassador. Kevin Pietersen is one of the finest batsmen, his sophistication and style superbly personifies our brand," Citizen Watches India MD Katsusuke Tokura said in a statement.

Pietersen will also feature in brand's communication of the new Super Titanium watch collection, he added.

Pietersen, the South-African born cricketer plays for England, Surrey and the Delhi Daredevils and has the distinction of being the second-highest run scorer from his first 25 Tests.

Japan-based Citizen Watches Holdings is a USD 3.5 billion firm that sells watches and allied products in more than 150 countries worldwide.