TVS Motor's Apache sports bike brand crosses 40 lakh sales milestone
With a range of motorcycles from 160cc to 310cc, the company's focus on premiumisation has resulted in offering many segment-first features and technologies.
"Over the years, young and aspirational riders have shown keen interest in performance-oriented, premium motorcycles. As a result, the TVS Apache brand has garnered immense popularity amongst motorcycle enthusiasts globally," TVS Motor Company Director and CEO K N Radhakrishnan said.
The platform of Apache motorcycles showcases the company's technological prowess, using years of experience and racing pedigree, he noted.
With a range of motorcycles from 160cc to 310cc, the company's focus on premiumisation has resulted in offering many segment-first features and technologies, Radhakrishnan said.
TVS Apache Series includes RTR 160, Apache RTR 160 4V, Apache RTR 180 and TVS Apache RTR 200 4V and RR 310.
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