Mahindra eMarket ties up with Vakrangee for auto products

NEW DELHI: Mahindra eMarket, a subsidiary of Mahindra & Mahindra, has tied up with Vakrangee Ltd for promoting and booking automobile products through the latter's outlets.

Citizens, especially in unserved and undeserved areas, will now be able to visit nearest Vakrangee Kendra and book auto products available on Mahindra eMarket place by paying the booking amount, Vakrangee Ltd said in a regulatory filing.

"This tie-up shall expand bouquet of consumer product offerings available to customers through Vakrangee Kendras," it added.

Vakrangee customers are already benefiting with easier access to consumer products available through its partnership with Amazon India, the filing said.

Vakrangee is a technology driven company focused on building last mile retail touch points to deliver real time banking, insurance, e-governance, e-commerce and ATM services.