Ravi Balakrishnan

Editor, ET

Stories by the author

• Think small: Google’s Kim Spalding talks of getting SMEs aboard the ad bandwagon

  
  15 Sep 2018 11:16 AM IST
• HDFC bank most valuable indian brand, LIC follows

  
  07 Sep 2018 07:30 AM IST
• Rediffusion buys back WPP & Dentsu’s stake

  
  03 Aug 2018 12:01 AM IST
• India's oldest challenger brand: Can it learn new tricks?

  
  01 Aug 2018 11:47 AM IST
• MullenLowe’s former top executive Joseph George to start new agency

  
  18 Jul 2018 08:52 AM IST
• The real story behind the video fuelling WhatsApp lynchings in India

  
  11 Jul 2018 02:03 PM IST
• Sir Martin Sorrell to make a comeback with S4 Capital

  
  31 May 2018 08:01 AM IST
• How Havmor looked to its fans in its quest for CTOs. Chief Tasting Officers, that is

  
  26 May 2018 01:06 PM IST
• Lessons in marketing: How brand Flipkart was built

  
  19 May 2018 09:41 AM IST
• Martin Sorrell leaves WPP amidst allegations of misconduct

  
  15 Apr 2018 01:03 PM IST
• The war of the wallets

  
  10 Mar 2018 11:58 AM IST
• Coca-Cola to take Thums Up globally; sees India among top 5 market

  
  02 Feb 2018 02:48 PM IST
• A visionary and a gentleman who transformed Indian advertising industry

  
  29 Jan 2018 08:13 AM IST
• How Tata Motors cast off the pall of the Nano to win in the market with a slew of new launches

  
  23 Dec 2017 09:17 PM IST
• Ad spend here can return to 12-15% growth: Kelly Clark, Global CEO, GroupM

  
  03 Nov 2017 12:24 AM IST
• If someone is doing something well, don’t be afraid to copy it and do it better: Pepperfry's Kashyap Vadapalli

  
  14 Oct 2017 10:29 AM IST
• Praveen Kenneth to retire from Law & Kenneth Saatchi & Saatchi

  
  13 Oct 2017 01:16 AM IST
• This startup gives disabled travellers in India a shot at dream vacations

  
  30 Sep 2017 01:02 PM IST
• Here come the 'Instrapreneurs'

  
  16 Sep 2017 12:41 PM IST
• Can Complan com-back?

  
  19 Aug 2017 12:39 PM IST
• New CBFC chief Prasoon Joshi a fair man with good sense of audience, says co-worker

  
  12 Aug 2017 12:21 AM IST
• The return of Nokia: The story continues...

  
  12 Jul 2017 11:03 AM IST
• Sonal Dabral of DDB Mudra Group set to return to Ogilvy India

  
  11 Jul 2017 12:56 AM IST
• Rana Barua joins Creativeland Asia as its CEO

  
  10 Jul 2017 01:49 AM IST
• Cannes Lions Festival: With 40 wins in kitty, India puts up a stellar show; McCann tops awards tally

  
  25 Jun 2017 11:21 PM IST
• HUL's young marketers strike a chord with judges at Cannes this year

  
  25 Jun 2017 11:13 PM IST
• WPP doing quite well in India: Sir Martin Sorrell, CEO

  
  25 Jun 2017 11:03 PM IST
• It wasn’t for awards, but to solve problems: Leo Burnett

  
  23 Jun 2017 12:49 AM IST
• Doomsayers abound, what can Cannes do?

  
  23 Jun 2017 12:42 AM IST
• Don't think every app has a short exclusive lifespan: Twitter's Kayvon Bekpour

  
  22 Jun 2017 12:35 AM IST
• Marcel law: Publicis Groupe will not take part in Cannes Lions for a year

  
  22 Jun 2017 12:16 AM IST
• We aren't cutting our ad spends, to be clear, says Unilever’s Keith Weed

  
  20 Jun 2017 11:58 PM IST
• Gassing, kissing and balding: It can only happen at Cannes Lions

  
  20 Jun 2017 11:50 PM IST
• Cannes Lions: Is pure audio losing its power over audience?

  
  20 Jun 2017 12:34 AM IST
• We would love it, if Airbnb was a daily app: CMO Jonathan Mildenhall

  
  20 Jun 2017 12:23 AM IST
• L&K Saatchi & Saatchi bags a Gold Lion, Ogilvy & Mather gets two

  
  20 Jun 2017 12:16 AM IST
• McCann bags Grand Prix for Good, Medula wins 2 Silvers

  
  19 Jun 2017 12:31 AM IST
• India bags 14 trophies on Day One of 2017 Cannes Lions International Festival of Creativity

  
  18 Jun 2017 11:57 PM IST
• Creativeland Asia launches new agency Baaash Digital

  
  01 Jun 2017 01:16 AM IST
• How Indian smartphones are losing out to China

  
  31 May 2017 05:20 AM IST
• Why you must install an anti-virus and not trust e-wallets with safety

  
  24 May 2017 05:18 AM IST
• Life after 8/11: Banks believe the customers will return, once they’re done flirting with e-wallets

  
  24 May 2017 05:16 AM IST
• Google develops tools to power up its advertising model

  
  24 May 2017 01:23 AM IST
• Thanks to IoT, 90% of cars are going to be connected by 2020: Sanjay Brahmawar, IBM

  
  17 May 2017 05:21 AM IST
• Are in-house production units at agencies the sign of the future?

  
  17 May 2017 05:18 AM IST
• ​Any product that can be digitalised is in trouble: Professor Jagdish Sheth

  
  17 May 2017 05:17 AM IST
• BBH founder John Hegarty's list of least favourite things

  
  17 May 2017 05:16 AM IST
• Will a sugar-free, health-driven strategy sweeten or sour Pepsi's summer?

  
  10 May 2017 05:20 AM IST