Brand equity: Discussing BJP’s campaign strategy
Watch Piyush Pandey and Sam Balsara discussing about the successful campaign strategy by BJP in the Lok Sabha elections 2014.
Other Brand Equity Videos
Brand Equity: In conversation Deepak Iyer, MD Mondelez India
Brand Equity: In conversation with Irwin Gotlieb Chairman, Group M Global
Brand Equity: In conversation Erik Qualman, Author (Digital Leaders are made,not born)
Brand Equity: In conversation with Maruti's R.S Kalsi
Brand Equity: In conversation with Anushka Sharma
