Airtel mobile recharge now available at ATMs, pharmacies and grocery stores: Gopal Vittal

Bharti Airtel CEO Gopal Vittal said that the telco has activated several new channels, including ATMs, pharmacies and grocery stores for its users to recharge their connection.

Indian telecom industry could lose up to 60 million subscribers in the next six months as incumbents Vodafone Idea and Bharti Airtel aggresively push their prepaid customers to opt for minimum recharge plans. These latest packs have laid a platform on pricing i.e. almost at par with Reliance Jio's minimum tariff plan.
Gopal Vittal_bccl
NEW DELHI: Bharti Airtel CEO Gopal Vittal said that the telco has activated several new channels, including ATMs, pharmacies and grocery stores for its users to recharge their connection.

"We also recognize that there is a large population which isn't online and is unable to recharge at their regular retailers. To address that, we have activated several new channels - bank ATMs, pharmacies as well as grocery stores. We also want to thank our partners – HDFC, ICICI, Apollo and Big Bazaar - who have helped us enable this in a span of days," Gopal Vittal, Airtel India CEO said in a letter to customers.

The telco has also urged its subscribers to use its digital medium to recharge. "You can also help, do your bit, and recharge for those around you, who do not have access to a digital channel. You can recharge at www.airtel.in or through the Airtel Thanks app," he added.


Airtel has strengthened its IVR, which can now address 98% of all subscribers' concerns.

"In case the IVR can't resolve it, we have enabled a functionality that allows you to create a ticket on the IVR itself. Or better still you can raise your issue through the Airtel Thanks app. Rest assured, once raised digitally, we will address it on priority," he added.

Earlier this week, Airtel extended validity for over 80 million customers and has also credited talk-time in their accounts so that they can make critical calls/SMS.
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In addition, to support government efforts, Bharti Enterprises has pledged a sum of over Rs. 100 crore for India’s fight against COVID-19.

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