AI-driven ‘agentic commerce’ could add $3 trillion to India economy by 2047: InMobi CEO

In India, the landscape of commerce is on the brink of a technological revolution powered by artificial intelligence. Naveen Tewari, CEO of InMobi, predicts that agentic commerce could potentially unlock a staggering three trillion dollars in valu...

ETtech
AI-led commerce shift could reshape markets, add $3 trillion to India GDP.
Artificial intelligence-driven “agentic commerce” could generate an economic impact of nearly $3 trillion in India over the next two decades, according to InMobi Founder and CEO Naveen Tewari, who outlined a sweeping transformation of how people shop, businesses operate and markets function.

Speaking at the India AI Impact Summit, Tewari on Friday laid out an expansive vision for how artificial intelligence will reshape commerce, industry and India’s role in the global technology landscape, positioning his company at the centre of what he described as a new “agentic” era.

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Tewari framed AI as a structural shift rather than a passing wave. “AI is changing many things. It is redefining paradigms,” he said, outlining what he sees as transformative implications for health, skills and economic productivity.

He argued that AI could significantly extend human lifespan, citing advances in disease treatment and organ creation. “There is a very high probability that many of us in this room may extend our lives to 120 years,” he said, adding that diseases and organ development would be addressed “differently.”

Beyond healthcare, Tewari said AI would narrow skill gaps and democratise expertise. “In five years, that gap could disappear. Every one of us could become a high-quality coder,” he said, suggesting that intelligence tools would level professional disparities.
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He also projected outsized economic gains driven by productivity improvements. “We will see disproportionate economic growth because of the productivity AI adds to the world,” he said, adding that prosperity and output would “fundamentally change.”

However, the core of his address focused on what he called a structural overhaul of commerce.

“In commerce, a completely new architecture is being written,” Tewari said. He argued that as intelligence becomes embedded within commercial systems, the mechanics of shopping, supply chains and manufacturing will be reconfigured.

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Highlighting InMobi’s trajectory, he noted that the company was “the first company from India to become a unicorn,” and said it now aims to tackle what he described as a global challenge: “bringing Agentic Commerce to the world.”

Tewari said the company’s platform, Glance, is designed to build this new commerce layer. “We are moving from personalized feeds to personal feeds,” he said, drawing a distinction between algorithmic recommendations based on groups and models trained on individual users.
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“A model gets trained on a single consumer,” he said, adding that the company plans to train commerce models for a billion people in the coming years.

He outlined a multi-layered architecture behind the approach, including a Commerce Intelligence Graph to map products and relationships, a Generative Experience Model to create visual-first personalised experiences, and a User Model trained at the individual level.

One of the key components, he said, is a “Living Context Graph” that processes real-time signals such as price sensitivity and brand affinity to optimize purchase decisions. Instead of consumers manually comparing options, the system can evaluate “millions of pathways instantly.”

Tewari stressed that transparency must underpin such systems. “In the world of AI, the reasoning engine must be visible. You should know why a product was recommended. Transparency creates trust,” he said.

He suggested that as consumer intelligence increases, broader economic efficiencies would follow. “Billions of people making better decisions leads to massive savings,” he said, describing a feedback loop where improved decisions drive productivity and economic expansion.

The implications, he argued, extend beyond retail. As commerce becomes agentic, “supply chains become agentic” and “marketplaces as aggregation layers weaken,” potentially shifting power toward individual brands and specialized manufacturers.

He noted that commerce accounts for roughly a quarter of global GDP, including in India, and estimated that embedding AI into commerce could generate impact “on the order of $3 trillion over the next 20 years, by 2047.”

Tewari also positioned the AI moment as a strategic opportunity for India. Reflecting on the 1990s internet era, he said major platforms had already been established globally before Indian companies scaled. “That is not the case with AI,” he said.

“We have the opportunity -- not just in commerce, but in every sector -- to build global platforms from India,” he added, describing the company’s current push as “the most audacious plan we have had in 18 years of building this company.”

He argued that past digital platforms had sometimes distorted user attention. “Agentic systems must be transparent and accountable,” he said.
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