SHORT VIDEOS
India’s new social media rules seen echoing globally
India's new social media rules come at a time when the US, the UK and Australia are pushing Facebook, WhatsApp, Twitter, Instagram and thei...
Esports is the new rage in the Indian arena
Viewership of esports in India doubled to 17 million in 2020 while prize money pool grew 25-30%, according to industry estimates.
Kuaishou IPO valuation lights up India’s short-video space
Indian short-video apps—from Sharechat’s Moj to MXPlayer’s MX TakaTak—see the blockbuster Kuaishou IPO as underscoring the massive potentia...
Facebook launches TikTok-like app for creating, sharing raps
The app makes it easy to create and share raps so that rappers can focus on and experiment with the content
TikTok removed 6.14M accounts for violating its community guidelines in H2 2020
The company said it prevented 173.2 million accounts from being created through automated means and 3.5 million ads were rejected for viola...
YouTube Shorts to compete with TikTok in US
The streaming platform is also testing a shopping feature that will allow viewers to buy products they see in videos from trusted creators.
ShareChat’s Moj partners with Snap for Snapchat Camera
The integration allows Moj to leverage Snap’s nine-year investment in the Snapchat Camera, thus enhancing user experience on the homegrown ...
Dailyhunt's parent raises another $100 million from Qatar Investment Authority, others
This fundraising comes on heels of VerSe Innovation landing more than $100 million financing from Google, Microsoft and Falcon Edge’s Alpha...
YouTube says it paid more than $30 billion to creators
YouTube Shorts, the short-video offering from the Google-owned video-sharing site, has notched up 3.5 billion daily views since it started ...
Bytedance rival Kuaishou aims to raise up to $5.42 billion in Hong Kong IPO
Kuaishou operates apps that allow user-uploaded videos as well as live-streaming programs through which vendors can promote consumer produc...
How Reaction Videos Took Over The Content Universe Amid The Pandemic
The virality of reaction videos on YouTube has made even Netflix and OnePlus directly approach creators to make such content. And India has...
InMobi to test monetisation for content platform Glance this year
Glance, which also houses short-video app Roposo, is seen as a big bet for Bengaluru-based InMobi, which had till now lacked an advertising...
Snapchat wants you to post. They're willing to pay millions
Many of these new Snapchat tycoons are famous TikTok stars and Gen Z influencers, but average users are also striking internet gold after t...
Firework looks to help publishers with their short video strategy
India is an important market for Firework, since the company tests several of its products in the country before implementing in other part...
MX TakaTak rolls out Rs 100 crore fund for creators
Creators with story ideas that make a social impact to get a fund to back them on platform.
Short-video firms have a new problem: Squatter apps
These apps copy name and logo and use cheap source code to lure users who unwittingly download these, compromising their data.
Short-video apps in India may be in for consolidation nearly six months after TikTok ban
According to Google Play Store's rankings, ShareChat's Moj, Times Internet's MX Takatak and Dailyhunt's Josh have remained among the most d...
Reddit to buy TikTok rival Dubsmash
TikTok's success has prompted several social media firms to add a short-video feature to their platforms. Snapchat rolled out "Spotlight" i...
TikTok watermark is wearing down rival short video apps
Experts say brand recall is a challenge since one in five videos on several popular alternatives contain the Chinese app’s watermark
MORE NEWS