'Investors must have a long-term view to unlock India's sports market potential': JioStar VC Uday ShankarUday Shankar highlights that India's sports industry presents substantial long-term investment opportunities, particularly in cricket and o...
Naman Dhir turns batter’s instincts into bowling weapon in India’s T20I winNaman Dhir performed well in his debut T20I series, taking important wickets against the West Indies. He utilizes his batting skills to ant...
81% of Indian marketers prioritise reach, only 17% attention quality: ReportA recent report indicates that 81% of marketers in India prioritize reach in media planning. Despite this, only 17% consider attention qual...
Beyond cricket! Investors game for sports’ next big betInvestors in India's sports industry are diversifying their focus beyond cricket to include women's sports and emerging leagues. Companies ...
Shreyas Iyer's century signals return to best after batting struggles: GavaskarShreyas Iyer achieved his maiden T20I century in the first match against the West Indies. This performance marks a significant return to fo...
JioHotstar expands international footprint with MENA launchIn an exciting move, JioHotstar has unveiled its streaming platform for the Middle East and North Africa, partnering with STARZPLAY. The co...
ElevenLabs deepens India push, targets all 22 Indian languages on its voice AI platform: cofounder Mati StaniszewskiThe company currently supports 14 Indian languages on its latest text-to-speech (TTS) model, Eleven V4, which was launched last week, Mati ...
JioStar taps IPL fandom that's moving beyond Hindi and EnglishKannada, Telugu and Tamil cricket feeds have shown significant growth during TATA IPL 2026. JioStar launched 'Beyond Boundaries' to enhance...
Bigger picture: Media industry shifts focus to attention, data & techSpeaking in a panel discussion at Ficci Frames, India's leading media and entertainment conclave, Zee Entertainment CEO Punit Goenka said t...
JioStar to deepen ChatGPT integration as AI reshapes sports viewingJioStar launched a deep product integration with ChatGPT during the IPL that went beyond conventional search. Viewers could ask questions a...
Reliance's JioStar bets India’s sports fans will do more than just watch the gameJioStar is betting that India’s next phase of sports viewing will combine live matches with AI, commerce, regional languages and interactiv...
India's media moment is about TV and mobile convergence, not replacementIndian viewers are increasingly using various screens for content consumption as the industry adapts. Traditional pay-TV is facing competit...
JioStar seeks immediate restoration of BARC ratings, regulatory roadmap for linear TVJioStar CEO Kevin Vaz emphasized the urgent need for the Ministry of Information and Broadcasting to restore BARC audience ratings. This ab...
JioStar secures 15 brands across eight categories for West Indies tour of IndiaJioStar has confirmed 15 sponsorships for the upcoming West Indies tour of India in 2026. The sponsors represent various categories includi...
Zee escalates copyright fight against Reliance-Disney's JioStarIndia's Zee Entertainment has initiated contempt proceedings against JioStar for violations of a court injunction. The injunction prohibits...
JioStar steps up anti-piracy enforcement in Odisha, files FIRs against cable operatorsJioStar has stepped up anti-piracy action in Odisha, with new FIRs in Bhadrak and Kandhamal against cable operators accused of retransmitti...
PKL media rights in flux as JioStar, teams seek to avert an ISL-style falloutPro Kabaddi League media rights talks involve JioStar seeking a fee reduction and franchises protecting the previous benchmark. Franchise o...