Samsung, Huawei fight for top spot as COVID-19 hits global smartphone sales
Global sales decline
The global sales of smartphones to end users totaled 295 million units, a decline of 20.4 per cent in the second quarter this year owing to the pandemic as Samsung retained the top spot with selling nearly 55 million units, a new Gartner report said on Tuesday.
Samsung retains top spot
Samsung and Huawei moved into a virtual tie for the top spot as Huawei ended up selling 54 million units in the June quarter. Among the top five smartphone vendors, Samsung experienced the largest decline in sales while Apple's smartphone sales with 38 million units were nearly flat (year-over-year).
Huawei’s smartphone sales dropped 6.8% and totaled 54 million units year on year. “Huawei’s performance in China helped it avoid a worse quarterly performance,” said Anshul Gupta, senior research director at Gartner. “Huawei extended its lead in China where it captured 42.6% of China’s smartphone market in the second quarter of 2020.”
Apple sold 38 million iPhones in the second quarter of 2020, a decline of 0.4% year-over- year. “Apple’s iPhone sales fared better in the quarter than most smartphone vendors in the market and also grew sales quarter-over-quarter,” said Annette Zimmermann, research vice president at Gartner.
India vs China
Even with increased demand, smartphone sales in China declined 7 per cent, with nearly 94 million smartphones sold. India which adopted rigorous lockdowns (even restricting e-commerce) recorded the worst smartphone sales decline (-46 per cent) among the top five countries in the world.