Tech companies struggled to get small businesses on the digital bandwagon. Then came the pandemic

By Neha Dewan, ET Online | Updated June 29, 2020, 10.06AM IST

The digital transformation of Quest Retail, which retails the beauty and cosmetic brand The Body Shop in India, went through a faster churn once work from home (WFH) became the new normal. The company moved the entire workforce on a cloud VPN network for better access to IT resources. “We shifted our core ERP SAP from on premise to

Every cloud has a silver lining, or so the cliche goes. The Covid crisis has testified to this cliche on several counts, including for the hard pressed MSME sector. With the increased scale up in their digital operations at this time, the pandemic may just have been the push MSMEs needed to enhance their technological prowess at a faster pace.

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