Rob Wiesenthal goes the old-fashioned way for news: Watches business updates on the big screen, likes to read the paper

The CEO of BLADE Urban Air Mobility always edits on paper.

Agencies
Wiesenthal says every role he’s worked in has had an emotional connection at its core.
Rob Wiesenthal the CEO of BLADE Urban Air Mobility, Inc changed his line of work after years in the entertainment field, where he was the CFO of Sony Corporation and COO of Warner Music Group.

Asked if his new role is very different from his earlier ones, Wiesenthal says that’s there more in common than expected. “My family was always involved in entertainment and everyone asks me what it feels like to leave the entertainment business, but I feel like I am in the entertainment business more than before.”

Wiesenthal says every role he’s worked in has had an emotional connection at its core.


“We also have a run of show here, just like we do in the movie business. When you think about entertainment, whether it’s movies or music, you’re telling a story. And anything good should create a connection. It wasn’t so much of a shift for me. I don’t see it at all. People think it’s so different but it’s not,” he said.

While taking a helicopter for a short distance is a modern practice, when it comes to how Wiesenthal consumes news, he prefers to stick to the old fashioned way. “I consume news on a big screen. I like to see business news in the morning, what happened overnight when I was sleeping. I still like reading things on paper. I am very technological, but if I have to read or edit, I like to do it on paper.”

Frosted, Buttery And Classic: If CEOs Were Cupcakes, This Is What They'd Be
1/7

At Magnolia Bakery, the place where Carrie and Miranda famously chowed down on pastel pink-frosted cupcakes, and which also featured in 'The Devil Wears Prada', there's a cake for everyone. But what if people were cakes?

We ask Zonu Reddy & Nischay Jayeshankar - Partnersat Spago Foods who have brought the Magnolia Bakery franchise here to India to share the flavour famous faces would be .

At Magnolia Bakery, the place where Carrie and Miranda famously chowed down on pastel pink-frosted cupcakes, and which also featured in 'The Devil Wears Prada', there's a cake for everyone. But what ..
Read More

The all-electric Tesla is nothing short of magic, so we felt our magic cupcake is perfect fit for this innovator. The cupcake is a coconut cake with a coconut caramel pecan filling, caramel meringue buttercream, a layer of chocolate ganache and caramel drizzle and got a good bite, much like the SpaceX CEO.

The all-electric Tesla is nothing short of magic, so we felt our magic cupcake is perfect fit for this innovator. The cupcake is a coconut cake with a coconut caramel pecan filling, caramel meringue ..
Read More

Gates is one of the originals of software development, running the world's largest software company, Microsoft. We felt the carrot cupcake, one of our originals and best-selling specialty cupcakes, was a good match for one of the original innovators.

Freshly grated carrot, coconut, pineapple, raisins and walnuts mean that every bit of this cake is chock-full of good stuff like Gates’ innovations and finished with cream cheese icing and toasted walnuts.

Gates is one of the originals of software development, running the world's largest software company, Microsoft. We felt the carrot cupcake, one of our originals and best-selling specialty cupcakes, w..
Read More

Kylie is known for her lip kits and attention-grabbing ensembles. We felt our red Velvet white-out cupcake, a real showstopper, is a great fit – it loves the attention too. It's a red velvet cupcake, topped with meringue icing and red velvet cake crumbs for added drama.

Kylie is known for her lip kits and attention-grabbing ensembles. We felt our red Velvet white-out cupcake, a real showstopper, is a great fit – it loves the attention too. It's a red velvet cupcake,..
Read More

Michelle Obama is a classic, but stands out, much like our classic vanilla cupcake with vanilla buttercream - it's our best-selling cupcake and has been part of our menu since the very beginning. There’s nothing basic about classic.

Michelle Obama is a classic, but stands out, much like our classic vanilla cupcake with vanilla buttercream - it's our best-selling cupcake and has been part of our menu since the very beginning. The..
Read More

The Harvest Apple cupcake is a combination of fresh apples, cranberries, raisins and pecans and it is topped with caramel meringue buttercream. Mahindra mirrors this lovely combination with his background and career.

Like the cake, he’s mixed it up as he’s studied film making and architecture and his work in charity is the sweet caramel meringue buttercream toping to his multi-talented career.

The Harvest Apple cupcake is a combination of fresh apples, cranberries, raisins and pecans and it is topped with caramel meringue buttercream. Mahindra mirrors this lovely combination with his backg..
Read More

Like our dense and rich flourless chocolate cake Pichai has a rich and distinguished educational background earning. It’s intense and packs a punch, and o can say the sweet topping like our vanilla bean meringue buttercream, was his appointment of CEO of Google in 2015.

Like our dense and rich flourless chocolate cake Pichai has a rich and distinguished educational background earning. It’s intense and packs a punch, and o can say the sweet topping like our vanilla b..
Read More

ADVERTISEMENT
Download
The Economic Times Business News App
for the Latest News in Business, Sensex, Stock Market Updates & More.
READ MORE
ADVERTISEMENT

READ MORE:

LOGIN & CLAIM

50 TIMESPOINTS

More from our Partners

Loading next story
Text Size:AAA
Success
This article has been saved

*

+