Holy matrimony: Large number of men & women believe celebrating Valentine’s Day helps strengthen marital bonds

V-Day is not just about celebrating new relationships.

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When asked who should be in charge of planning Valentine’s Day celebrations post marriage, 27% said the husband while 23% thought the wife should do the honours.
Valentine’s Day isn’t just for budding relationships or first loves. A recent BharatMatrimony survey found that 86 per cent of respondents would celebrate Valentine’s Day post marriage with their spouse.

Of the 8,058 members who participated in the survey, 58 per cent of women and 45 per cent men opined that celebrating the day “helps strengthen marital bonds” while 31 per cent women and 48 per cent men said that it was a “special day to express love.”

Among those who said they may not celebrate the day post marriage, 31 per cent women and 41 per cent men reasoned that “anniversaries and birthdays are more important days,” while 35% women and 29% men said Valentine’s Day was “just a marketing gimmick.”


When it came to expressing love, participants also differed on what they thought was a more romantic gesture.
When it came to expressing love, participants also differed on what they thought was a more romantic gesture.

When asked who should be in charge of planning Valentine’s Day celebrations post marriage, 27% said the husband while 23% thought the wife should do the honours.

What’s Your Love Language?

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When it came to expressing love, participants also differed on what they thought was a more romantic gesture. Only 22 per cent of women said they wanted a gift while 54 per cent said they’d prefer it if their partner expressed their love on Valentine’s Day by saying, ‘I found my equal’.

Men, on the other hand, said they’d rather express their love by gifting her something she loves (32 per cent or respondents), saying ‘I found my equal’ (25 per cent), going out for a romantic dinner (21 per cent) and holidaying (15 per cent).

Last-Minute Valentine's Day Gift Options To Save The Day
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Valentine's Day is just another reason to celebrate your love, and loved ones. It's a chance to show your significant other that you care, and a day to pamper them. But even if you're one of those last-minute people, it doesn't mean you have to miss the look of joy on your partner's face when they open a gift, they're sure to love.

To make your day simpler, here's a round-up of gifts, that are thoughtful, and yet easy to get.

Valentine's Day is just another reason to celebrate your love, and loved ones. It's a chance to show your significant other that you care, and a day to pamper them. But even if you're one of those ..
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If the woman in your life has a special place in her heart for bags, there's nothing that would make her happier than an addition to her collection. Plus you know there's no chance she'd be disappointed. A classy handbag is one last-minute gift, that doesn't won't give you away. So extra brownie points for that.

If you don't want to go shop-hopping, Da Milano's Valentine's Day collection 'Arm Candy' give you the choice to pick from totes, slings, and handbags in shades of red, pink white and silver.


Price: On request

If the woman in your life has a special place in her heart for bags, there's nothing that would make her happier than an addition to her collection. Plus you know there's no chance she'd be disappoin..
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Diamonds are every, or almost every, woman's best friend. So, one gift you know you can't go wrong with is a beautiful piece of jewellery.

Plus if extra-cheesy is your style, CaratLane has a range of love stud earrings and heart-wrap pendants starting at Rs 4,823. Or you could consider a classy diamond ring or necklaces from Jaipur Jewels.

Diamonds are every, or almost every, woman's best friend. So, one gift you know you can't go wrong with is a beautiful piece of jewellery. Plus if extra-cheesy is your style, CaratLane has a range of..
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If skincare is your shared passion, nothing like some good products to make your day. Plus you could spend the day trying on and reviewing your buy.

Scrubs and age defender serums for men and face packs for women by Kiehl's start at Rs 1400, and make for a unique gift.

If skincare is your shared passion, nothing like some good products to make your day. Plus you could spend the day trying on and reviewing your buy. Scrubs and age defender serums for men and face pa..
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As Marilyn Monroe rightly said, "Give a girl the right shoes and she can conquer the world." If the woman in your life lives by this rule, a pair of new footwear will win her heart.

And if comfort comes first for her, consider the Satin Brocade collection by Vans. With a starting price of Rs 3,999, we see no reason why they wouldn't be a hit among the ladies.

As Marilyn Monroe rightly said, "Give a girl the right shoes and she can conquer the world." If the woman in your life lives by this rule, a pair of new footwear will win her heart. And if comfort co..
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A safe option, yet one that always wins, is a good old bottle of whisky. Distinctive flavours of oak, baked apple and cinnamon in a bottle of Glenfiddish 18 YO will be the perfect companion this Valentine's Day.

A safe option, yet one that always wins, is a good old bottle of whisky. Distinctive flavours of oak, baked apple and cinnamon in a bottle of Glenfiddish 18 YO will be the perfect companion this Vale..
Read More

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