Apple makes strong India bid with disruptive streaming service at Rs 99, slashing iPhone XR prices

The tech giant has lowered the price of iPhone XR, its highest selling model in India and globally, to Rs 49,900.

iPhone 11, 11 Pro, 11 Max: Key features and price details
NEW DELHI: Apple has entered into the video streaming service segment with a bang - at Rs 99 a month, which is cheaper than the existing services from Netflix, Amazon Prime, Hotstar and some others. The pricing also makes AppleTV+ the cheapest monthly plan for Apple anywhere in the world. In the US market, for instance, the monthly plan is $5 (about Rs 350).

"The pricing is extremely aggressive... It should get initial good response," said Navkendar Singh, research director, IDC India. He added however that adding more content to its library will be key to the success of the service in India.

AppleTV+ will be available from November 1 across iPhone, iPad and Mac, and will be available on other platforms like Amazon FireStick, for non-Apple users in the future. The Cupertino-based smartphone maker will offer a year of the service free with sales of its new iPhones - iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max - and iPads. At the same monthly pricing of Rs 99, Apple has also opened up its gaming service called Apple Arcade to India.


"Apple has made a clear intent in its push towards offering interesting value propositions to its user base and ramping up its service revenue from services as well as hardware," said Prabhu Ram, head of intelligence group at Cybermedia Research.


The new range of iPhones begins from Rs 64,900, which analysts said has also been priced much better in the Indian context, which can lead to prices of older models being reduced. "The new iPhones will have a timely entry in India one month ahead in festive season which should help to drive sales," said Tarun Pathak, research director at Counterpoint Research.

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"The price adjustments in Q2 led to a surge in sales for iPhone XR. Even in a price sensitive market like India, the Rs 56,000 pricing made it the best selling iPhone for Apple in Q2," he added.

On Wednesday morning, Apple lowered market price of the iPhone XR, its highest selling model in India and globally, to Rs 49,900, from its promotional offer price of Rs 56,900. The model was launched at Rs 76,900 last year. The price of iPhone 8 has also been cut to Rs 29,900, from its launch price of Rs 64,000 in 2017.

Cheaper iPhone 11 Line-Up, Watch Series 5, 2019 iPad Coming Soon To India; Check Availability
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The 2019 Apple event is done and dusted, and the tech giant's fans are left with a hangover of some impressive gadgets. After a year-long-wait, the Cupertino-based company unveiled three new iPhones, an upgraded Apple Watch, a smarter iPad, a gaming subscription, and TV service to take on video-streaming giants like Netflix. However, the one thing that Apple lovers simply can't stop gushing over is the smart pricing of the new devices.

While the new iPhone line-up mirrors its predecessors in terms of feature, a smart pricing strategy is what left fans impressed. The new iPhone 11 series is on offer at a price that would not plunge a hole in the pockets of buyers, and yet offer the unmatched, premium Apple experience. However, it's not just one factor or one device that kept people hooked.

The high-on-tech 2019 Apple event set the stage for the future of smartphones, gaming and streaming devices. Checkout the new devices, their prices and India availability.

The 2019 Apple event is done and dusted, and the tech giant's fans are left with a hangover of some impressive gadgets. After a year-long-wait, the Cupertino-based company unveiled three new iPhones,..
Read More

Apple took the wraps off three new iPhones this year, iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max.|

The iPhone 11 with dual-camera configuration will be available in three storage variants, 64GB, 128GB and 256GB. The colour variants include purple, green, yellow, black, white and PRODUCT (RED). This device will be priced at Rs 64,900 onwards in India.

Other features of the iPhone 11 include Dolby Atmos audio, Wi-Fi 6 and an ultra wide camera lens. It is powered by an A13 Bionic processor with a graphic processor faster than ever.

Apple took the wraps off three new iPhones this year, iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max.|The iPhone 11 with dual-camera configuration will be available in three storage variants, 64GB, 1..
Read More

iPhone 11 Pro, and iPhone 11 Pro Max will come with the same storage variants as iPhone 11, however, it will sport a triple camera setup. The colour variants for this device will be midnight green, space gray, silver, gold, and it will be priced at Rs 99,900 and Rs 109,900 onwards in India.

The iPhone 11 Pro and its big twin brother also sport a 'Super Retina XDR' OLED display, a fidget spinner-looking camera at the back, and a longer battery life. The device also comes with a fast-charge adapter.

The most-compelling factor, however, is the price. While last year, Apple fans were taken aback by the hefty prices, this year the tech giant adapted an aggressively strategy that avails new iPhones at an affordable price.

The new iPhone line-up will be available for purchase in India From September 27.

iPhone 11 Pro, and iPhone 11 Pro Max will come with the same storage variants as iPhone 11, however, it will sport a triple camera setup. The colour variants for this device will be midnight green, s..
Read More

Apple unveiled the Watch Series 5 in two variants, only GPS and GPS + Cellular with an 'Always-On Retina' display. It also comes with an array of health features and international emergency calling service in the cellular version which allows making emergency calls directly from the Watch in 150 countries without the need for an iPhone. The only-GPS version is priced at Rs 40,900 in India and the GPS + Cellular version is priced at Rs 49,900.

The new Apple Watch will offer an in-built GPS, built-in compass, water resistance, 18 hours of battery life and a heart rate sensor. It is powered by the watchOS 6 with features like Cycle tracking, Noise app and activity trends.

The official sale date for this device in India has not been announced yet.

Apple unveiled the Watch Series 5 in two variants, only GPS and GPS + Cellular with an 'Always-On Retina' display. It also comes with an array of health features and international emergency calling s..
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The upgraded 2019 iPad boasts of a 10.2-inch Retina display with Apple Pencil2 support at Rs 29,990 in India. The A12 Fusion chip, all-day battery life, portability, ease of connectivity and use, smart cameras and sensors are bonus features.

With 3.5 million pixels and wide viewing, the seventh generation iPad allows an impressive AR experience. The slightly-bigger iPad also features a full-sized Smart Keyboard.

The 2019 iPad will be available for purchase across stores in India from September 30.

The upgraded 2019 iPad boasts of a 10.2-inch Retina display with Apple Pencil2 support at Rs 29,990 in India. The A12 Fusion chip, all-day battery life, portability, ease of connectivity and use, sma..
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Apple had something special on offer for gamers as well. Its gaming subscription Arcade, which was announced in March, will be available on the Apple Store with iOS 13 at Rs 99 per month. The service will be available from September 19. Users will also be entitled to a one-month free trial which will renew automatically every month at Rs 99.

The service will offer a huge library of 100 exclusive games playable across iPhones, iPads, Mac, iPod touch and the Apple TV.

Apple had something special on offer for gamers as well. Its gaming subscription Arcade, which was announced in March, will be available on the Apple Store with iOS 13 at Rs 99 per month. The service..
Read More

Apple deemed its streaming service, the Apple TV+, a show stopper of the event. The service, which was announced in March this year, aims at boosting Apple subscribers and taking on streaming giants like Netflix, Prime Video and the recently-released Disney+.

Available via Apple TV app, the service will make its India debut on November 1, and will be offered at a subscription of Rs 99 per month. One week of free trial will also be on offer. After that, the service will be renewed every month for Rs 99 and users can cancel the subscription at any time.

Those who buy the iPhone, iPad, Apple TV, Mac or iPod touch will be get the TV+ service for one year free of any charge starting from November 1.

Apple deemed its streaming service, the Apple TV+, a show stopper of the event. The service, which was announced in March this year, aims at boosting Apple subscribers and taking on streaming giants ..
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